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What is a first-party cookie?

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Published on May 1, 2023 by Iron Brands

A first-party cookie is a small piece of data stored on a user's device by the website they're currently visiting. These cookies are created directly by the website you're on, and they help remember certain user preferences, settings, and interactions. First-party cookies aim to improve the user experience by personalizing the website based on individual usage.

For a simple example, let's say you visit an online store that sells clothes. While browsing, you decide to change the website's language to your native tongue and create an account with your personal information. The website, in this case, would use first-party cookies to remember your language preference and keep you logged in, so you don't have to select the language or log in again each time you visit the site.

In this scenario, first-party cookies are making your experience on the website more convenient and personalized. They help tailor the content and options to better suit your needs, making it easier for you to navigate and enjoy the site.

To sum it up, first-party cookies are little bits of data created by the website you're visiting to remember your preferences and enhance your experience. They play a helpful role in making websites more user-friendly and customized to your liking.

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