Google Analytics Begrippenlijst

Add Google Analytics to Jotform

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Gepubliceerd op 30 mrt 2024 en bijgewerkt op 8 apr 2024 door Iron Brands

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Integrating Google Analytics with your JotForm forms can provide deeper insights into how users interact with your forms. In this blog post, we'll guide you through the process of adding Google Analytics to your JotForm forms, enabling you to unlock actionable analytics data.

Let's dive in!

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Before we dig in I want to show you something. I promise it's worth it...

Google Analytics is great, but also complex and a bit clunky. If you just want a straightforward dashboard with the insights you need, GA is not a great place to start. Additionally, Google doesn't care about privacy and GA requires an annoying cookie banner.

That's why I built Simple Analytics, a privacy-friendly and simple analytics tool - no personal data, no cookies, just the insights you need in a straightforward dashboard.

Here is how it looks vs GA. Feel free to check our live analytics to get an idea for your project. (It is free btw)

  1. Create a Google Analytics 4 Property
  2. Add Google Analytics to Your JotForm Form
  3. Verify Integration
  4. Final Thoughts

All right, enough about us. Now let's get into answering your question!

Create a Google Analytics 4 Property

Before integrating Google Analytics with your JotForm, ensure you have a Google Analytics 4 (GA4) property set up for your website. GA4 offers a more flexible, event-driven model for tracking compared to its predecessor, Universal Analytics. Here's how to get started:

  • Visit the Google Analytics website and sign in or create a Google account if you don't already have one.
  • Follow the on-screen instructions to create a new property. Ensure you select "Web" as your platform type.
  • Fill in your website details. After completing the setup, Google will provide you with a Measurement ID (formatted as "G-XXXXXXX"). Note this ID, as you will need it later.

Add Google Analytics to Your JotForm Form

Integrating GA with your JotForm form requires embedding a custom HTML element that includes the GA tracking code. Follow these steps:

  • Access Your Form: Log in to your JotForm account and select the form you want to track.
  • Add a Widget: Navigate to the "Elements" section on the left-hand side of the form builder. Look for the "Widgets" tab and search for the "HTML" widget.
  • Embed the GA Tracking Code: Drag the HTML widget to your form where you'd like the Google Analytics code to be placed (placing it at the end of the form is a common practice). Click on the widget to edit it, and paste your Google Analytics tracking code in the provided HTML input area.

The GA tracking code snippet looks something like this:

<!-- Global site tag (gtag.js) - Google Analytics -->
<script async src="https://www.googletagmanager.com/gtag/js?id=G-XXXXXXX"></script>
<script>
  window.dataLayer = window.dataLayer || [];
  function gtag(){dataLayer.push(arguments);}
  gtag('js', new Date());

  gtag('config', 'G-XXXXXXX');
</script>

Replace 'G-XXXXXXX' with your actual Measurement ID.

  • Save Your Form: After embedding the tracking code, save your form. Google Analytics is now integrated with your JotForm form.

Verify Integration

To ensure that Google Analytics is properly tracking interactions with your form:

  • Open your form in a web browser and interact with it by filling in some fields and navigating through it.
  • Check your Google Analytics account, specifically the Realtime report, to see if your interactions are being captured. This confirms that the integration is successful.

Final Thoughts

Adding Google Analytics to your forms can give you great insights. However, ask yourself: is Google Analytics the right tool for you?

GA is an overpowered solution for straightforward analytics. If you're looking for a simple and intuitive dashboard with the insights you need, there are better alternatives. Yes, I’m talking about my own product (Simple Analytics), but there are others out there as well.

I hated using Google Analytics for my projects. It's clunky, there are hundreds of dashboards and it doesn't look appealing. Also Google doesn't care about privacy or ethics. That's why I decided to build my own and more intuitive web analytics tool.

If this resonates with you, feel free to give Simple Analytics a spin. You just need to add the script to your form and off you go. This takes about one minute- and there is a free version as well!

Enjoy!