This blog post will guide you through the process of adding Google Analytics to your Landingi pages, ensuring you can leverage powerful insights to enhance your marketing efforts. Let's dive in!
- Set Up Google Analytics
- Integrate Google Analytics with Your Landingi Pages
- Verify the Integration
- Final Thoughts
Before we dig in I want to show you something. I promise it's worth it...
Google Analytics is great, but also complex and a bit clunky. If you just want a straightforward dashboard with the insights you need, GA is not a great place to start. Additionally, Google doesn't care about privacy and GA requires an annoying cookie banner.
That's why I built Simple Analytics, a privacy-friendly and simple analytics tool - no personal data, no cookies, just the insights you need in a straightforward dashboard.
Here is how it looks vs GA. Feel free to check our live analytics to get an idea for your project. (It is free btw)
All right, enough about us. Now let's get into answering your question!
Set Up Google Analytics
First, ensure you have a Google Analytics account set up for your website. If you're new to GA, here's how to get started:
- Create a Google Analytics Account: Visit the Google Analytics website and sign in with your Google account. If you don’t have one, you’ll need to create it.
- Set Up a New Property: Follow the on-screen instructions to create a new GA4 property, selecting "Web" as your platform.
- Obtain Your Tracking Code: inspect your GA property to retrieve your GA tracking code.
Integrate Google Analytics with Your Landingi Pages
Landingi simplifies the process of adding third-party analytics to your landing pages. Here’s how to integrate Google Analytics:
- Log Into Your Landingi Account: Access your Landingi dashboard and select the landing page you wish to track.
- Open Page Settings: Click on the "Settings" icon (usually represented by a gear) next to your selected landing page.
- Navigate to the JavaScript Code Section: Look for a section titled "JavaScript Code" in the settings menu. This section allows you to add custom scripts to your landing page.
- Insert the GA Tracking Code: In a new JavaScript code slot, paste the entire Google Analytics tracking code snippet provided by GA. Ensure you set the placement to "Head" to insert the code in the
<head>section of your landing page HTML. - Save and Publish Your Changes: After adding the tracking code, save your changes and republish your landing page to activate Google Analytics tracking.
- (Optional) Create New Properties: if you want to track pages for different websites, create a different GA property for each page and implement the corresponding tracking code. This allows GA to track websites individually.
Verify the Integration
After integrating Google Analytics with your Landingi page, it's essential to ensure that GA is correctly tracking your site:
- Visit Your Landing Page: Open your landing page in a web browser to generate some initial traffic.
- Check Google Analytics: Log into your Google Analytics account and navigate to the "Realtime" report. If you see your activity being tracked, the integration is successful.
Final Thoughts
Adding Google Analytics to your tracking page can give you great insights. However, ask yourself: is Google Analytics the right tool for you?
GA is an overpowered solution for straightforward analytics. If you're looking for a simple and intuitive dashboard with the insights you need, there are better alternatives. Yes, I’m talking about my own product (Simple Analytics), but there are others out there as well.
I hated using Google Analytics for my projects. It's clunky, there are hundreds of dashboards and it doesn't look appealing. Also Google doesn't care about privacy or ethics. That's why I decided to build my own and more intuitive web analytics tool.
If this resonates with you, feel free to give Simple Analytics a spin. You just need to add the script to your app/website and off you go. This takes about one minute- and there is a free version as well!
Enjoy!