FullStory is a popular choice for analyzing user experiences on your website or application. However, to make an informed decision, it is essential to comprehend the pricing structure and investigate other options.
In this blog, we'll review FullStory's pricing structure and discuss its better alternative for businesses looking for a good analytics solution.
- FullStory
- FullStory Pricing Plan
- Simple Analytics: A Better Alternative
- Simple Analytics Pricing Plan
- Comparison
- Final Thoughts
- FAQs
FullStory
FullStory is an analytics platform that helps businesses understand user interaction with their websites and applications. By recording and analyzing user sessions, FullStory provides insights into user behavior, enabling companies to improve user experiences, identify improvement opportunities, and increase conversion rates. Key features include real-time reporting, customer segmentation, A/B testing, and more.
FullStory Pricing Plan
Pricing plans from FullStory can be made to fit the needs of each business (in most cases, it’s made for enterprise customers). Their website does not provide specific pricing information because it varies based on metrics like the number of recorded sessions, the level of support needed, and additional features.
Though their pricing isn’t public; however, according to a Capiche and this Twitter thread, the pricing can range in-between $247/month to $850/month based on requirements. They also have a startup program that reduces the price to ~ $1000/year.
FullStory has three plans available:
Business
For teams that need to discover trends, plan roadmaps, and improve funnels.
What’s Included:
- Retroactive data history
- User segmentation
- Security compliance
- Integrations
- Mobile analytics
- Session replay
- Core product analytics
Pricing: Pricing is not publicly disclosed; however, pricing can range in-between $247/month to $850/month based on requirements.
Advanced
For companies that need deep product analytics and qualitative insights to grow with agility.
What’s Included:
Includes Everything in Business, plus
- Real-time alerts
- Automated journey mapping
- Conversion analysis
- Retention analysis
- Data export
Pricing: Pricing is not publicly disclosed; however, pricing can range in-between $247/month to $850/month based on requirements.
Enterprise
For organizations that need total, cross-functional clarity in their digital portfolio.
What’s Included:
Includes Everything in Advanced, plus
- Multi-organization management
- Single Sign-On
- Premium support
- Role-based access control
Pricing: Pricing is not publicly disclosed; however, pricing can range in-between $247/month to $850/month based on requirements.
Simple Analytics: A Better Alternative
Simple Analytics is a simple-to-use, privacy-friendly analytics alternative to Google Analytics and the likes of Amplitude and Piwik. It's also one of the few analytics tools completely GDPR-compliant with EU-hosted servers.
The primary benefit of using Simple Analytics is that it lets you retain all the powerful features, such as event monitoring and goal tracking, without compromising on privacy. You also get to access something called “Mini Websites,” which lets you see actual pages that referred your website, such as a tweet mentioning your website.
Simple Analytics Pricing Plan
Simple Analytics offers a straightforward pricing model based on the number of page views your website receives. Simple Analytics provides annual and monthly billing options, and it should be noted that Simple Analytics also provides a 50% discount for Non-profits on every plan.
A general overview of their pricing is as follows:
Starter
Everything you need to get started
What’s Included:
- 100,000 datapoints per month
- 1 user
- 10 websites
- events
- aggregated export
Monthly: $19/month (or $9/month paid yearly)
Business
Work together on growing your business
What’s Included:
Everything from the Starter plan, plus
- 1,000,000 datapoints per month
- 10 users
- 100 websites
- raw level export
Monthly: $59/month (or $49/month paid yearly)
Enterprise
Get everything you need to grow your business
What’s Included:
Everything from the Business plan, plus
- 1,000,000+ datapoints per month
- 10+ users
- 100+ websites
- prio email support
Monthly: starting at $99+/month, ****depending on usage
Comparison
FullStory and Simple Analytics are distinct platforms with different features and pricing models. Let's examine the pricing plans and see if Simple Analytics is a better alternative than FullStory.
| Fullstory | Simple Analytics | |
|---|---|---|
| Starting Price | Pricing is not publicly disclosed, but can range in-between $247/month to $850/month based on requirements. | Starter - $19/mo ($9/mo if paid yearly) Business - $59/mo Enterprise - $99/mo |
| Free trial period | 14 days | 14 days |
| Trackable Items | Unlimited in Enterprise plan | Starter - 10 websites Business - 100 websites Enterprise - 100+ websites |
| User Seats | Free plan includes 3 user seats and paid plans begin with 20 user seats | Starter - 1 user Business - 10 users Enterprise - 10+ users |
| Data Retention | Starts with 1 year for all plans | Unlimited |
Final Thoughts
Simple Analytics offers a transparent pricing structure based on page views, allowing easy cost estimation and selection. FullStory offers more features than Simple Analytics, but its pricing is not publicly disclosed.
You should choose between Simple Analytics and FullStory based on your requirements, budget, and priorities. Assessing the elements and functionalities and estimating both platforms will assist you in deciding which is the best fit for your business.
If you are looking for a straightforward analytics tool that gives you the insights you need for a pocket-friendly price, feel free to try Simple Analytics!
FAQs
Is there a free trial available for FullStory?
Yes! When you sign up for a free trial, your new account will start with a free 14-day trial of FullStory's Business Edition with up to 5,000 sessions. At any time during your trial, you can convert your account to a Free plan or contact their team to discuss the plan option that will be best for your business.
Will I be charged when my Simple Analytics trial expires?
No. After your trial expires, your plan automatically downgrades to the free basic version. Upgrade whenever you want to the plan that fits your needs.
Does FullStory have reduced pricing for new startups?
Yes. FullStory does have a Startup Scholarship program for eligible early-stage companies. Note: The scholarship is only available for new or non-paying FullStory customers; even the discounted pricing is way higher than Simple Analytics offers.
Is FullStory better than Simple Analytics?
It depends on your needs. If you are looking for a straightforward analytics tool that is also 100% GDPR-compliant, you might want to go for Simple Analytics.
What is Simple Analytics?
Simple Analytics is a privacy-friendly Google Analytics alternative that gives you the insights you need without collecting personal data. If you care about the privacy of your users and want an intuitive dashboard with the most important website insights, Simple Analytics might be the tool you are looking for.