Google Analytics can help you understand user behavior and optimize your Bubble app. Here is how to add Google Analytics to Bubble, step by step.
Let's dive in!
Before we dig in I want to show you something. I promise it's worth it...
Google Analytics is great, but also complex and a bit clunky. If you just want a straightforward dashboard with the insights you need, GA is not a great place to start. Additionally, Google doesn't care about privacy and GA requires an annoying cookie banner.
That's why I built Simple Analytics, a privacy-friendly and simple analytics tool - no personal data, no cookies, just the insights you need in a straightforward dashboard.
Here is how it looks vs GA. Feel free to check our live analytics to get an idea for your project. (It is free btw)
All right, enough about us. Now let's get into answering your question!
Integrating Google Analytics
Set up Google Analytics
- Log into your GA profile (or create one, if you haven't already)
- Create a GA property for your website
- Inspect the property and copy your GA tracking code. You will need it later.
Add the GA Tracking Code
- Log into your Bubble account and open your app’s editor. Navigate to the ‘Settings’ tab.
- In the Bubble editor, locate the section where you can add scripts or HTML to the header of your app.
- Paste your GA4 tracking code in the ‘Script in the header’ box.
- Save and deploy the changes.
Verify the Integration
To ensure that Google Analytics is properly integrated, visit your live Bubble app and then check the real-time reports in Google Analytics. If your visit is being tracked, the integration is successful.
(Optional) Create New Properties
To track multiple apps, create more GA properties and use the corresponding Measurement IDs. This prevents GA from conflating the data.
Final Thoughts
Adding Google Analytics to your app can give you great insights. However, ask yourself: is Google Analytics the right tool for you?
GA is an overpowered solution for straightforward analytics. If you're looking for a simple and intuitive dashboard with the insights you need, there are better alternatives. Yes, I’m talking about my own product (Simple Analytics), but there are others out there as well.
I hated using Google Analytics for my projects. It's clunky, there are hundreds of dashboards and it doesn't look appealing. Also Google doesn't care about privacy or ethics. That's why I decided to build my own and more intuitive web analytics tool.
If this resonates with you, feel free to give Simple Analytics a spin. You just need to add the script to your app and off you go. This takes about one minute- and there is a free version as well!
Enjoy!