Google Analytics Glossary

Add Google Analytics to Preact

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Published on Nov 23, 2023 and edited on Apr 7, 2024 by Iron Brands

Integrating Google Analytics with a Preact application enables you to track user interactions and gather insightful data. Here is how to add GA to Preact, step by step. Let's dive in!

  1. Integrating Google Analytics
    1. Set up Google Analytics
    2. Install a GA Library
    3. Initialize GA in Your Application
    4. Track Page Views and Events
    5. Test Your Integration
    6. (Optional) Create New Properties
  2. Final Thoughts

Before we dig in I want to show you something. I promise it's worth it...

Google Analytics is great, but also complex and a bit clunky. If you just want a straightforward dashboard with the insights you need, GA is not a great place to start. Additionally, Google doesn't care about privacy and GA requires an annoying cookie banner.

That's why I built Simple Analytics, a privacy-friendly and simple analytics tool - no personal data, no cookies, just the insights you need in a straightforward dashboard.

Here is how it looks vs GA. Feel free to check our live analytics to get an idea for your project. (It is free btw)

All right, enough about us. Now let's get into answering your question!

Can you spot the difference between the dashboards?

Integrating Google Analytics

Set up Google Analytics

  • Log into your GA profile (or create one, if you haven't already).
  • Create a GA property for your app.
  • Inspect the property and note down your Measurement ID. You will need it later.

Install a GA Library

For a Preact application, you can use the same libraries as React. A popular choice is react-ga:

npm install react-ga

Initialize GA in Your Application

In your main Preact component (usually index.js or App.js), initialize GA using your Measurement ID:

import ReactGA from 'react-ga';

ReactGA.initialize('YOUR_MEASUREMENT_ID');

const App = () => {
  ReactGA.pageview(window.location.pathname + window.location.search);
  // Rest of your app component...
}

Replace YOUR_MEASUREMENT_ID with your actual GA Measurement ID!.

Track Page Views and Events

Preact applications are typically single-page apps (SPAs), so you need to track page views manually on route changes. If you're using a router like preact-router, you can do this:

import { Router } from 'preact-router';

const handleRouteChange = () => {
  ReactGA.pageview(window.location.pathname + window.location.search);
};

<Router onChange={handleRouteChange}>
  {/* your routes */}
</Router>

For tracking events (like button clicks), use the ReactGA.event method:

ReactGA.event({
  category: 'User',
  action: 'Clicked the Button',
  label: 'Click Me Button'
});

Test Your Integration

Deploy your application and test the integration. Check the Google Analytics dashboard to ensure data is captured correctly. You can also use the Google Analytics Debugger Chrome extension for debugging.

(Optional) Create New Properties

To track multiple apps, create more GA properties and use the corresponding Measurement IDs. This prevents GA from conflating the data.

Final Thoughts

Adding Google Analytics to your app can give you great insights. However, ask yourself: is Google Analytics the right tool for you?

GA is an overpowered solution for straightforward analytics. If you're looking for a simple and intuitive dashboard with the insights you need, there are better alternatives. Yes, I’m talking about my own product (Simple Analytics), but there are others out there as well.

I hated using Google Analytics for my projects. It's clunky, there are hundreds of dashboards and it doesn't look appealing. Also Google doesn't care about privacy or ethics. That's why I decided to build my own and more intuitive web analytics tool.

If this resonates with you, feel free to give Simple Analytics a spin. You just need to add the script to your app and off you go. This takes about one minute- and there is a free version as well!

Enjoy!