Your analytics miss up to 60% of your website traffic
Most analytics tools only measure users who accept tracking. The rest of your traffic stays invisible. Learn more about the consent analytics gap.
Capture the data others miss without cookies or consent banners
20-60% of your visitors never get tracked
Where your data disappears
When users reject consent, tracking never starts. No session. No source. No conversion. For most websites, this affects a large share of traffic. See how analytics without consent works differently.
This is how the gap shows up in real life
Every week, someone asks for the numbers. The answer is always the same: only for visitors who accepted tracking.
Campaign report is ready. Did we hit target?
We hit target for everyone who clicked "accept all".
...and the other 40%?
Capture the data
others miss
Simple Analytics works without cookies or personal data. Learn about our data collection approach.
That means:
40-80%
of visitors tracked
100%
of visitors tracked
Don't replace your analytics. Fix it.
Keep Google Analytics. Use Simple Analytics to capture the traffic it misses. Together, you get the full picture.
Google Analytics
Consenting users only
Deep insights, tracks identified sessions, but blocked by consent and ad-blockers.
Simple Analytics
All traffic
No cookies, no consent banner. Captures every visit, including the ones others lose.
Combined
Complete analytics
The best of both worlds: every visitor counted, every insight captured.
Why Simple Analytics does not need consent,
and can collect 100% of your data
What we do
- We only collect what is allowed without consent.
- We give you insight into the data you otherwise completely miss.
What we don't
- No IP addresses to track your visitors.
- Not storing anything in the browser.
- Not tracking users across multiple sessions.
- No cross-device tracking.
That makes us compliant with all the major privacy laws out of the box. Read more about GDPR compliance, security, and privacy-first web analytics.
Trusted by privacy-minded teams
Teams choose Simple Analytics when they want clear website insights without tracking people. Trusted by agencies, enterprise teams, and white-label partners.
Ready to get started?
Set up analytics in minutes. No sales call required. Need a custom plan? View pricing.
Why Simple Analytics works
A focused web analytics tool for teams that need the full picture without tracking people.
Find out how much data you're missing
We'll review your current setup and show where data is lost, and how to fix it. Or explore the consent analytics gap in detail.
