EU-hosted analytics, built for Europe

Your data stays in the EU, under EU jurisdiction, without personal data collection or consent banners.

The common misconception

Stored in Europe isn't the same as staying in Europe

Most analytics tools advertise EU servers. But the company behind them is still American, and US law still applies.

US company, EU servers

Data sits in Frankfurt or Amsterdam, but the company is in San Francisco.

The US CLOUD Act requires American companies to hand over data on request, regardless of where servers are located.

EU hosting ≠ EU legal protection

EU company, EU servers

Simple Analytics is registered in the Netherlands. All data stays on European infrastructure.

We're not subject to US law. No CLOUD Act. No foreign jurisdiction.

Full EU legal protection

Server location is not the same as legal control.

This is where most "EU-hosted" solutions still fall short.

Three guarantees, not just one

Real EU compliance requires more than server location.

Dutch company

Registered in the Netherlands, operating under EU law only

EU infrastructure

All data stored on European-owned servers in the EU

No personal data

Nothing to hand over, we don't collect it in the first place

The key insight: If no personal data exists, there's nothing sensitive to hand over, regardless of jurisdiction. This is protection that server location alone can never provide. See our compliance documentation for details.

Built for the European internet

Traditional analytics tools were built around tracking users.

European regulation limits how that tracking can work.

Most tools try to adapt.

Simple Analytics was built without tracking from the start.

What this gives you

Compliance without complexity

  • No cookies
  • No personal identifiers
  • No consent banners
  • Works out of the box in EU environments

Trusted by teams that can't compromise on privacy

Teams operating under strict privacy requirements rely on Simple Analytics.

Government

UK Government

Analytics without compromising citizen privacy

Measures website performance without storing personal data.

Enterprise

Bank of England

Trusted analytics for sensitive public infrastructure

Privacy-first analytics across public-facing digital services.

Switch from Google Analytics without losing your data

Import your historical Google Analytics data so your reporting doesn't start from zero. Keep your past accessible while moving to privacy-friendly analytics.

Google Analytics

Analytics that stays in Europe, by design

EU-based. EU-hosted. No personal data. No cookies. No consent banner.

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