A traffic baseline alongside GA4: the Hebban comparisonWhat Hebban’s pageview comparison shows, what it cannot prove, and how to use an independent traffic baseline alongside GA4. Feb 3, 2025
How a reverse trial will push Simple Analytics to the next levelIn this article, I'm going to explain why we are going all in on the reverse trial and what other growth channels we use and have tried. Jan 21, 2025
Google will start tracking all your devices (WTF?)In 8 weeks, Google’s new tracking method rolls out, affecting all your devices. Here’s what it means for your privacy. Dec 20, 2024
Big Tech fails the EU Digital Services Act, only Wikipedia passesEU audits reveal Big Tech's failures in transparency and safety under the DSA, with only Wikipedia meeting all standards. Dec 7, 2024
Meta fined $102 million by the Irish Data Protection CommissionMeta fined $102 million by the DPC for storing user passwords in plain text. Nov 12, 2024
Europeans spend 575 Million hours per year clicking cookie bannersDesigned for privacy compliance, cookie banners interrupt workflows and contribute to frustration and lost productivity. Nov 12, 2024
The most interesting GDPR finesSome are big, some are too small, some are flat out dumb, and all of them can teach a lesson. Oct 14, 2024
GDPR and fines: all there is to knowAll you need to know about GDPR fines: how they work, how they are issued and challenged, how expensive they can get, and more. Sep 17, 2024
Google loses key antitrust caseHistorical DOJ win against Google could have important consequences for Big Tech and the Internet. Sep 9, 2024